In these straightened times people might actually do something rash and invest in the stock market, or even a company outside it. So the UK’s Financia
Kategoria: Wpisy
Skittles goes solo for Super Bowl
Not long to the Super Bowl and the ads have started to appear, not least this extended teaser for Skittles featuring Elijah Wood in Tolkien mode. He (
Hornby’s T&P in a bind as CEO Appleby shuffles into WPP Media
Well that didn’t work did it? Victoria Appleby, who took over as CEO of WPP’s T&P agency – formerly The&Partnership – a year ago is now off to be WPP
George Parker: why agencies of the future don’t last
Considering the current frenzied state of the agency and holding company business and the Omnicom/Interpublic merger that promises around 4,000 job cu
Love it or hate it: the good and bad of Out of Home creativity
The World Out of Home Organization is challenging creatives to pick sides in a 'love it or hate it’ debate about the pros and cons in the medium. This
St Luke’s sells majority stake to BBD Perfect Storm
BBD Perfect Storm has taken a majority stake in St Luke’s, bringing together two independent agencies. Both agency brands will continue to operate sep
MAA Ad of the Week: British Heart Foundation from Saatchi & Saatchi
We’re used to seeing memorials to dead people, Saatchi & Saatchi is marking the 65th anniversary of the British Heart Foundation with 65 striking red
Cadbury – More About Advertising
A half-eaten bar of chocolate isn’t, on paper, a gift that dreams are made of. But VCCP and Cadbury turn it into a properly meaningful sisterly gestur
As you were: UK economic malaise blights IPA Bellwether survey
The latest IPA quarterly Bellwether survey found 57.4% of respondents with their marketing budgets unchanged in Q4, with the remainder evenly split be
WPP follows Dentsu down – More About Advertising
WPP has joined Dentsu in the charity shop bargain bin, its shares tumbling 6.6% today following Dentsu’s 11% fall – presumably in sympathy unless some
