Coca-Cola has been sponsoring the FIFA World Cup in various guises since 1950 (the year mighty England deigned to enter only to be knocked out by the
Nike goes for World Cup spontaneity (in the biggest production so far)
It just had top be an epic from Nike for the World Cup and it is – even more footballers than everyone else (it’s six minutes as they all need their m
MAA Ad of the Week: Apple takes aim at Google Chrome
The kickback against the nosey Tech Bros (notably Meta and Google) is growing apace, the recent example of a Meta critic being prevented from even spe
WOO president Goddard outlines Out of Home industry in rude health – but with more to do
World Out of Home Organization delegates are gathered in London this week for its Annual Congress and President Tom Goddard (below) welcomed them with
Pep talk: is AI advertising beating the real thing?
Thanks to AI, the internet is flooded with fan-made content, and that includes advertising imposters. Currently a fake Pepsi ad and an LA mayor campai
Apple pushes Safari by roasting Google Chrome
Is privacy the new frontier? For most people, Apple’s Safari browser is irrelevant in the face of Google Chrome, which supplies instant AI feedback as
Pitch-prone Coca-Cola reviews business still at WPP
Winning all of Coca-Cola’s agency marketing business was one of the few good things to happen to WPP during the end of CEO Mark Read’s reign – but wha
McDonald’s unveils its World Cup (nearly) X1
Has the World Cup taken over from Christmas and the Super Bowl as the big opportunity for that endangered species creative agencies to show their ware
UK ad exports hit £19.4bn
Exports of UK advertising services reached a new record high of £19.4bn in 2025, securing the UK’s position as the world’s second-largest advertising
Parenting as an extreme sport: Liquid Death goes MMA
This one may resonate with all the parents out there wrangling wilful young kids. Liquid Death presents the battle between parent and child as an extr